As a label owner and brand marketer, CVI is configured to provide department stores, specialty stores, and sporting goods stores with quickly deployed, sports style-oriented merchandise that precisely and flexibly meets the rapidly changing fashion needs of the end-customer (the teen/youthful adult).
CVI's existing TAKIT® (pronounced Take It") label satisfies the sports-minded customers' demand for functional and fashionable styles that are updated quickly. The TAKIT label is designed to appeal to the youth-oriented market - teens and youthful adults. Because of its collaborative design flexibility, the TAKIT label can give its customers first-to-market fashion that provides their customers with "Developed in America" label choices.